Dr. Nassar is an assistant professor of Management and Marketing at the college of Business Administration. He earned his doctoral degree (PhD.) from the Cardiff School of Management at the University of Wales-UK. He has been engaged with teaching since 1990, after completing a BSc. degree in Hotel and Tourism Management in the University of Alexandria, he joined the teaching faculty and started his academic career.
He also gained his MSc. from the University of Alexandria and his MPhil. from the University of Wales/UK, in 2001.
He is also a certified Tourism Destination Manager and Marketer from the George Washington University in the USA, 1997. Prior to lecturing, he gained industrial experience in both public and private sector organizations and personal life experience through traveling and working in the USA, Europe and the Gulf.
Dr. Nassar has developed a varied teaching profile at the levels of undergraduate and postgraduate teaching around the UK, Egypt, Dubai, Oman and Kuwait, he taught across different courses including Business Environment, Services Management, Marketing Research, Consumer Behavior, International Marketing, Services Marketing, and Tourism Development and Planning. His teaching has involved a wide range of age groups (17-50), at part-time and full-time, to learners from a multitude of backgrounds, including international students and using a variety of teaching methods. He also taught across a range of modules including tourism, marketing research and information technology (HND/RML) and other marketing-related modules at the Welsh school of Hospitality, Tourism and Leisure Management (WSHTLM) -University of Wales/UK.
Dr. Nassar’s research interest is mainly in marketing, branding and on-line advertising. He is particularly interested in the application of information and communication technologies within the broader travel and tourism industry. He is currently guiding a number of doctoral and master degree students across a variety of marketing and management research projects at the University of Alexandria. DOWNLOAD FULL C.V
I aim to help students experience the world more richly, beyond the world of textbooks and inert facts, guiding and supporting them towards becoming: reflective practitioners, who think independently and
creatively consider how things might be otherwise; collaborative thinkers, who exhibit good listening and analytical/sympathetic reading skills and share their ideas with others;effective communicators; who can write and speak effectively and convey information visually and contextualize their messages effectively.
GULF UNIVERSITY FOR SCIENCE AND TECHNOLOGY- KUWAIT 2006-2009 • Very fair and helpful. • He tries his best to let us understand the course. • He is always organized, punctual and cares about his students. • He respects his time and his students. GULF COLLEGE- OMAN 2006 • Awesome delivery and expertise in material. • The instructors maintained a friendly and quick learning environment during the course. • very knowledgeable and experienced, which added credibility and enhanced meaning to the course. UNIVERISTY OF ALEXANDRIA-EGYPT 1999 • Really sweet person. Very helpful and encouraging. • I think Professor Nassar is a really good instructor. He gave us a lot of practical examples. • Good time of learning with him. ARAB ACADEMY FOR SCIENCE AND TECHNOLOGY- EGYPT 1999/2003-05 • He was very helpful in giving us a lot of info on the industry. • He gave us a lot of practical assignments through which we learned a lot. SPJAIN CENTER OF MANAGEMENT- DUBAI 2003-2006 • He made a lot a practical points and made us do a lot of practical presentations which enhanced our thinking. • Excellent teacher... Very co-operating. • Wish he comes back to teach us again. • Used new and creative concepts in teaching... was very approachable and open to new ideas. • A great perspective about the industry as a whole. • got an insight into the actual happenings in the industry and also around the world.
“I would like to express my heartfelt gratitude to you for being part of our highly distinguished faculty. Our success is due largely thanks to the efforts of talented professors like you who have strived long hours to make this possible. Today we are known for our academic quality thanks to you”.
“Thank you for teaching the Property Management course - students convey that they benefited much from your teaching and personalized interactions with them and would want to see more of you”.
“………….I can say that he has always impressed me with his energy and commitment, both admirable qualities which he brought to his teaching and research activities in his time here at UWIC”.
“During his years at UWIC Mohammed was a well respected and valued member of the research community”.
